Browse Projects (45 total)

Product placement increased in popularity in 1982 when Reese’s Pieces Chocolate was included in E.T. the film, which led to a 65% increase in sales. Still to this day product placement is omnipresent within our cultural climate and research has…

Product placement increased in popularity in 1982 when Reese’s Pieces Chocolate was included in E.T. the film, which led to a 65% increase in sales. Still to this day product placement is omnipresent within our cultural climate and research has…

Metaphors are commonly employed in advertising to increase its persuasive effects. Research suggests that metaphors are most effective when conveyed visually, however linguists believe that additionally providing a linguistic cue, designed to help…

This study aimed to explore in depth about the cortex hyperexcitability. In order to do so, the study will use the pattern glare task and three questionnaires. These three questionnaires include the Cortex Hyperexcitability Index II, Cardiff…

Recent advances in digital image generative models have allowed for artificial creation of fake imagery such as synthesising highly photorealistic human faces. Style-based Generative Adversarial Networks (StyleGAN) is one of the most state-of-the-art…

Recent advances in digital image generative models have allowed for artificial creation of fake imagery such as synthesising highly photorealistic human faces. Style-based Generative Adversarial Networks (StyleGAN) is one of the most state-of-the-art…

Recent advances in digital image generative models have allowed for artificial creation of fake imagery such as synthesising highly photorealistic human faces. Style-based Generative Adversarial Networks (StyleGAN) is one of the most state-of-the-art…

Processing fluency is often defined as how easy information is to comprehend based on a range of characteristics. One form of processing fluency is linguistic fluency, which refers to how easy a sentence is to interpret, regardless of the information…

Processing fluency is often defined as how easy information is to comprehend based on a range of characteristics. One form of processing fluency is linguistic fluency, which refers to how easy a sentence is to interpret, regardless of the information…

Inner speech is a cognitive function related to language processes. Based on its functions reflecting information processing and memorising, it may link to the purchasing process, which includes searching and evaluating product information. Inner…