While the use of shock has been praised for increasing attention, it has also been shown to cause distress and negatively affect the perception of the organization or brand. The use of shock advertising is increasingly popular in the non-profit…
This study aimed to explore in depth about the cortex hyperexcitability. In order to do so, the study will use the pattern glare task and three questionnaires. These three questionnaires include the Cortex Hyperexcitability Index II, Cardiff…
The primary focus of our study concerned how abnormalities in visual experiences such as visual distortions or hallucinations result in increase in cortical hyper-excitability in the non-clinical population. Aberrant neural processes leads to…
Background: Before children can communicate verbally, they use gesture to tell us what they want. Our understanding of the importance of gesture in language development has expanded greatly over the past few decades. Furthermore, the methods used to…
Distorted perceptions of body size have been identified and well-documented in eating disordered (ED) and eating-restricted populations, however, less is known about the development of this distortion. Research has employed Stroop food- and body-word…
Challenging behaviour (CB) displayed by individuals with an intellectual disability (ID) is consistently identified as a stressor on the relationship that they have with their typically developing (TD) sibling. Given the potentially damaging effects…
Research exploring how individuals choose to engage with charities has been limited to studies and interpretations from the 20th Century. In addition to this, research into how young adults choose to interact with charities has not been explored…
Research consistently shows that accents are powerful social cues used in our
everyday interactions as well as in advertisements; they can change how we perceive
others and potentially also associated products or brands. Recent studies…
A common assumption from perception research is that we can estimate the size of the environment by using our own hand as a perceptual metric by comparing the size of our hand to the environment. Further research aimed to explore this effect by…
In adolescence, high importance is placed on peer evaluations and social rewards have increased salience during this developmental period. Sleep patterns also change in adolescence, as teenagers typically experience insufficient sleep. This research…